2018 Mar 17

Business Cards to Make a Greater Influence on Customers

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Living in a digital age, the business card still remains one of the most essential elements of branding. Being a reminder of your business and your brand, business card introduces you to your target audience and is considered to be the first phase of brand awareness. This is why business cards are an important tool in the marketing arsenal. It is important to invest in quality business card design and business card printing.

Business Cards

A business card is tangible, a brand element you leave behind with someone. The success of your business card depends on how much effort you put into its design and content.

Business cards are still a smart investment today as a promotional tool, and here is why:

Low cost

Despite its relatively small size, a business card can be critical to the development of your small business. As business cards are often handed to prospects and customers, they can be a highly personalized form of marketing.

Advertising

Business cards can be used as a tiny form of advertising. As such, they should represent the business in both words and design. A well-designed card is one that the recipient wants to hang onto and one that stands out in the crowd.

Portability

Business cards can go wherever you go, making them an essential mobile marketing tool if your business requires you to travel frequently. If you often attend expos or some events, cards can facilitate the process of maintaining contacts that can lead to future business opportunities and bring new customers as well.

With the emphasis placed on networking these days, it’s more important than ever to stand out of the crowd — and here are a few good ideas for how to do it! For other great examples of creative marketing and design, check out our packaging and advertising posts.

These are the designs of the next companies: Rethink Canada, Caserne, Dario Montini, Dario Montini, Marked for Trade

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